商務(wù)談判英語(yǔ)重要性
商務(wù)談判英語(yǔ)重要性
商務(wù)英語(yǔ)是英語(yǔ)的一種社會(huì)功能變體，是專(zhuān)門(mén)用途英語(yǔ)中的一個(gè)分支，是英語(yǔ)在商務(wù)場(chǎng)合中的應(yīng)用。下面學(xué)習(xí)啦小編整理了商務(wù)談判英語(yǔ)重要性，供你閱讀參考。
商務(wù)談判英語(yǔ)重要性
商務(wù)英語(yǔ)是英語(yǔ)的一種社會(huì)功能變體，是專(zhuān)門(mén)用途英語(yǔ)中的一個(gè)分支，是英語(yǔ)在商務(wù)場(chǎng)合中的應(yīng)用。它涉及技術(shù)引進(jìn)、對(duì)外貿(mào)易、招商引資、對(duì)外勞務(wù)承包與合同、國(guó)際合同、國(guó)際金融、涉外保險(xiǎn)、國(guó)際旅游、海外投資、國(guó)際運(yùn)輸?shù)鹊龋藗儚氖逻@些活動(dòng)所使用的英語(yǔ)統(tǒng)稱(chēng)為商務(wù)英語(yǔ)。
商務(wù)英語(yǔ)源于普通英語(yǔ)，并以此為基礎(chǔ)，完全具有普通英語(yǔ)的語(yǔ)言學(xué)特征，但同時(shí)它又是商務(wù)知識(shí)和普通英語(yǔ)的綜合體，因而具有其內(nèi)在的獨(dú)特性，主要集中以下幾個(gè)方面：
1.商務(wù)英語(yǔ)的語(yǔ)言形式、詞匯、以及內(nèi)容等方面與專(zhuān)業(yè)知識(shí)密切相關(guān)，它承載著商務(wù)理論和商務(wù)實(shí)踐等方面的信息。
2.商務(wù)英語(yǔ)用詞明白易懂、正式規(guī)范、簡(jiǎn)短達(dá)意、語(yǔ)言平實(shí)。用詞方面多使用常用詞，以保證所用詞語(yǔ)具有國(guó)際通用性，保證能為普通大眾所理解，但又不能過(guò)于口語(yǔ)化，即商務(wù)英語(yǔ)所使用的語(yǔ)言不能過(guò)于非正式。有些商務(wù)文書(shū)(如合同)因?yàn)榫哂幸?guī)范、約束力等公文性質(zhì)，因此會(huì)使用一些很正式的詞語(yǔ)，如使用prior to 或者 previous to 而不使用before;使用supplement 而不使用 add to 等。但在介詞方面，商務(wù)英語(yǔ)往往使用以繁復(fù)的介詞短語(yǔ)來(lái)代替簡(jiǎn)單的介詞和連詞，如：用 in the nature of 代替 like;
3.商務(wù)英語(yǔ)句子結(jié)構(gòu)比較復(fù)雜，句式規(guī)范，文體正式，尤其在招標(biāo)文件和投資文件經(jīng)及合同中更是如此。
4.商務(wù)英語(yǔ)在陳述事物時(shí)往往具體、明確，絕不含糊其詞。如商務(wù)英語(yǔ)不就“We wish to confirm our telex dispatched yesterday”,而要說(shuō)“We confirm our telex of July 2nd,2000.”因?yàn)榍罢呋\統(tǒng)含糊，后者就清晰明了;
5.在國(guó)際商務(wù)英語(yǔ)應(yīng)用文特別是國(guó)際商務(wù)信函中，禮貌是其中非常重要的語(yǔ)言特點(diǎn)。
商務(wù)談判英語(yǔ)對(duì)話
Dialogue 1:
A: So, thank you for coming, everyone. It's really a pleasure to see you all here. First of all, may i suggest you take a look at the agenda i sent you? Would you like to make any comment on that?
B: Yes, i wonder if we can begin with shipment question first. We really need to come to an agreement on that before anything else.
A: That's true, but it's also a very difficult issue. That's the reason why i put it last. I thought it might be a good idea for us to start with the points we have in common. We'll move on to the shipment issue after that.
B: All right. That sounds reasonable.
A: Well, before we go any future, I would like to say strongly how i feel that it's in both our interest to reach an agreement today. The market is becoming even more competitive and our combied strength will give us some big advantages, not least in terms of the dealer network. Now, i think Richard would like to say a few words about that.
點(diǎn)睛注釋?zhuān)?/p>
1. make comments on sth 對(duì)某事進(jìn)行評(píng)論
Example: Would you make comments on our women's garments in current design?您對(duì)我們流行女裝款式有何評(píng)論 Oh look very nice! 哦，看起來(lái)很漂亮
2. have sth. in common: 有共同點(diǎn)
Example: The two firms have very little common in selling strategies. 這兩家公司在銷(xiāo)售策略上沒(méi)有什么共同點(diǎn)。
3. in the interest of: 符合......的利益
Example: The stable and healthy business relations are in the interest of our sides. 穩(wěn)定健康的貿(mào)易關(guān)系符合雙方的利益。
Dialogue 2
A: Hello, Mr Wang, nice to see you again. How are you?
B: Fine, thank you ,and you?
A: I'm fine, we just moved in our new house. Everything is in a great mess. It's a nightmare. But i'll appreciate not having to spend so much time commuting to my work every day.
B: Yes, it took me nearly one hour to get here today. Bus service in this area is not so good.
A: Well, will you like a cup of coffee?
B: Thank you, that would be nice.
A: Milk or sugar?
B: Black will do, thank you.
A: So, how's business in your section?
B: Not too bad. We have a lot of work to do as far as our contract George is concerned this time.
A: Then i think you can say a few words about that first.
點(diǎn)睛注釋
1. in a mess: 亂成一團(tuán)
Example: Since 9 O' clock , Mr. Gill has been sorting out the shipping documents which are in a mess in the files.
從九點(diǎn)以來(lái),吉爾小姐一直在整理文件夾里亂成一團(tuán)的海運(yùn)單據(jù).
2. commute: 乘通勤車(chē)上班
Example: I commute to work from Shenyang to Fushun on weekdays.周一到周五我從沈陽(yáng)到撫順乘通勤車(chē)上班.
bus commuter 乘通勤汽車(chē)上班的人 train commuter 乘通勤火車(chē)上班的人
3. as far as sb./sth. be concerned: 就什么而言; 至于
Example: As far as i am concerned, i agree with Jack on this point.就我而言, 我同意杰克的觀點(diǎn).
、As far as color is concerned, Tom prefers black. 就顏色而言, 湯姆更喜歡黑色.
Dialogue 3
A: Will you have a cup of coffee, Mr. Wang?
B: No. Don't bother, please.
A: Of course, i don't know Smith at all, but you've got to be on your guard against George. I told you about our negotiating with him in New York three years ago, didn't I?
B: I am sure you did. Can we focus on the final packing today, Mr. Brown? We mustn't get stuck in the price. They are going to knock us down. We have got some room to maneuver.
A: That's right, George is the head of Marketing Department.
B: What we must keep in mind is that we can make a concession if they push us on staff cut.
A: Oh we don't need to worry about that, Mr. Wang. We will just play it by ear.
點(diǎn)睛注釋
1. be on one's guard against sb./sth. 小心，防范
Example: We must be on our guard against pickpockets on a bus.在公交車(chē)上我們要小心扒手。
2. focus on sth. 集中精力于......之上
Example: We should focus our attention on the demands at the overseas market.我們應(yīng)該集中注意一下海外市場(chǎng)的需求
3. knock sb. down 打倒，使屈服
Example: They are attempting to knock us down in terms of price.他們?cè)噲D讓我們?cè)趦r(jià)格方面讓步。
4. keep/bear sth. in mind 記住，牢記(英國(guó)都用remember)
Example: Please keep in mind that you'll arrive punctually for the meeting tomorrow.請(qǐng)記住明天開(kāi)會(huì)要準(zhǔn)時(shí)。
Bear in mind that you can always rely on me.要記住你永遠(yuǎn)可以依靠我。